My goal is simple: to make provocative, effective campaigns for brands. Some big brands, too. Like Bank of America, Dunkin' Donuts, Battelle, Chili’s Grill and Bar, Fidelity Investments, Anheuser-Bush, CVS, John Hancock, Tyco, EMC, and Top-Flite Golf. Cause-related marketing is a real passion for me. It started with “The Truth” campaign I co-created for the Massachusetts Department of Public Health. This effort helped thousands of people quit smoking, changed laws in cities and towns across Massachusetts, and became the model for the national “Truth” campaign. I’ve witnessed first-hand how creativity can make a difference for clients – winning many national and international advertising awards – but only as a by-product of the effort to move brands forward. My love of collaboration and a complete openness to new ways of communicating are two reasons why I’ve enjoyed success along the way. The old days were good. But the days ahead are way more exciting.