Story is the Strategy
How Strategic Narrative Transforms Brands
de Woden
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On peut trouver ce livre dans les librairies en ligne, comme Amazon.com, à l'aide des numéros ISBN ci-dessous :
Couverture souple ISBN :
9781714393398
À propos du livre
The world's most successful organizations all share one thing in common: they know how to tell their story in a clear, compelling way.
Developed by strategic brand storytelling firm Woden, Story is the Strategy lays out how organizations can develop their own brand story, and use it to align their teams, clarify their strategy, engage their customers, and achieve significant growth.
Developed by strategic brand storytelling firm Woden, Story is the Strategy lays out how organizations can develop their own brand story, and use it to align their teams, clarify their strategy, engage their customers, and achieve significant growth.
Site Web de l'auteur
Caractéristiques et détails
- Catégorie principale: Entreprises et économie
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Format choisi: 15×23 cm
# de pages: 158 -
ISBN
- Couverture souple: 9781714393398
- Date de publication: févr 06, 2020
- Langue English
- Mots-clés strategy, marketing, branding, storytelling
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À propos du créateur
Woden
Philadelphia, PA
Woden helps organizations develop a clear, compelling strategic brand story—and align all they do behind that message.